Category: Keren

  • Playtika VP marketing Laura Keren: Good creative is still key

    Three senior marketing executives from the Israeli technology community, whose companies have a recognized international presence, gathered at the global business conference Globes Israel to discuss the landscape of marketing in Israel, the global challenges it faces, and what makes the country a global leader. Mati Rahav, Chief Marketing Officer…

  • Playtika VP marketing Laura Keren: Good creative is still key

    Three senior marketing executives from the Israeli technology community, whose companies have a recognized international presence, gathered at the global business conference Globes Israel to discuss the landscape of marketing in Israel, the global challenges it faces, and what makes the country a global leader. Mati Rahav, Chief Marketing Officer…