Category: kidults
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Pocket money toys see sales surge as parents and ‘kidults’ hunt for cheaper fun
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Sales of sub-£10 “pocket money” toys boomed last year, as cost-conscious parents and adult toy collectors turned to cheaper playsets and figurines to weather tough economic conditions. According to new data from market research firm Circana, UK toy sales fell by 3.7 per cent to £3.4 billion in 2024, however…