Category: Playtika
-
Playtika VP marketing Laura Keren: Good creative is still key
•
Three senior marketing executives from the Israeli technology community, whose companies have a recognized international presence, gathered at the global business conference Globes Israel to discuss the landscape of marketing in Israel, the global challenges it faces, and what makes the country a global leader. Mati Rahav, Chief Marketing Officer…
-
Playtika VP marketing Laura Keren: Good creative is still key
•
Three senior marketing executives from the Israeli technology community, whose companies have a recognized international presence, gathered at the global business conference Globes Israel to discuss the landscape of marketing in Israel, the global challenges it faces, and what makes the country a global leader. Mati Rahav, Chief Marketing Officer…
-
Playtika buys Israeli gaming co SuperPlay for up to $1.95b
•
Israeli mobile game developer Playtica Holding Company PLTK (NASDAQ:PLTK) announced that it will acquire the Israeli-based mobile gaming company Super play The deal is valued at $700 million, plus an additional $1.25 billion in contingent consideration, subject to the achievement of certain financial targets over three years, adjusted for EBITDA…
-
Playtika buys Israeli gaming co SuperPlay for up to $1.95b
•
Israeli mobile game developer Playtica Holding Company PLTK (NASDAQ:PLTK) announced that it will acquire the Israeli-based mobile gaming company Super play The deal is valued at $700 million, plus an additional $1.25 billion in contingent consideration, subject to the achievement of certain financial targets over three years, adjusted for EBITDA…