Jellybean™ to Transform Phygital Landscape with Aptos Labs Investment

(Press release – San Francisco, CA, June 10, 2024)

Jellybeana leading company in the field of vegital, received investment from Aptos Laboratories, further consolidating their partnership that aims to bridge the physical-digital divide. This strategic investment underscores Jellybean's ability to unify how brands interact with consumers across a growing range of products – from fan-fueled collectibles to luxury goods.

Jellybean is set to compete with the likes of IYK, leveraging its innovative technology to create a new standard in digital standardization. Jellybean seamlessly integrates a digital layer onto physical products, ensuring foolproof authentication and enabling interactive and exclusive multimedia brand experiences.

A simple click or scan of a Jellybean-enabled product opens up a world of immersive digital content and engagement opportunities, creating deeper connections between brands and their audiences. Jellybean has launched its Phygital Protocol with a limited edition DJ deadmau5 gaming collection, featuring phygital products on the Aptos blockchain. This launch demonstrated the unique capabilities of Jellybean technology and marked the beginning of a committed partnership, with Jellybean positioning Aptos as the series of choice for all future drops.

“We're revolutionizing how brands interact with their customers — turning every product into a bridge to deeper customer connections,” said Bart Lipsky, Director of Business Development at Jellybean.

“As we move into the digital age, the boundaries between the physical and digital worlds are blurring. Jellybean is at the forefront of this evolution, revolutionizing the way fans interact with their favorite brands,” said Chris Price, Head of Business Development: Media & Entertainment at Aptos Labs. By transforming everyday products into portals for exclusive digital experiences.

This strategic partnership underscores a shared vision for the future of consumer engagement, positioning Jellybean as a leader in the emerging plant-based landscape.

How Jellybean unlocks the future of branded products:

• Product authenticity: Ensure that every product is authentic with unchangeable Certificates of Authenticity, providing peace of mind for your customers.
• Product traceability: Providing transparency in product sourcing, and highlighting ethical and sustainable practices to reassure customers about the sources of their purchases.
• Enhance communications: Create a direct communication channel between your brand and its most important fans, helping you stay connected and deepen relationships.
• Customer relationship management: Integrate a CRM layer to manage and enhance customer relationships, convert customers into superfans and enhance product value through an immersive digital layer.

For more information about Jellybean and its innovative technology, visit our user booth www.jellybean.xyz/

About Jellybean

Jellybean Transforms ordinary products into exclusive, immersive digital experiences for collectors and fans with a simple click or scan of the product. Using our proprietary technology, powered by the cutting-edge features of the Aptos blockchain, Jellybean ensures the integrity and authenticity of every collectible item, providing users with authentic, verifiable digital ownership and engaging experiences. Jellybean enables top brands and creators to deliver immersive digital experiences that delight their fans with early access passes, exclusive discount codes, unreleased content/music, live streaming, and more!